Our mission and values

Tower’s mission and values drive all of its strategies and shape its culture.  We operate by these principles each and every day:

  • Recruitment and retention:  Attract and retain the best people by providing an attractive opportunity for professional development and success.
  • Training, development and management:  Position people to succeed through appropriate training, development and learning opportunities and supportive management.
  • Achievement, teamwork and accountability: Create a highly entrepreneurial environment where high levels of achievement, teamwork and accountability are encouraged and rewarded and where our people are committed to maintaining the highest standards of business ethics and professionalism.

We believe that our continued success requires that each and every one of our people accept and live by certain shared beliefs and values.  Our value system ensures that we focus not only on what we do, but how we do it.

  • Trust and integrity:  We are honest and forthright in our dealings with co-workers, customers, suppliers, vendors and the communities in which we do business.  We strive to build trust and credibility among ourselves and with others by being honest, ethical and accountable.
  • Leadership: Inspire others.  We inspire others by leading through example.
  • Achievement: Always strive to be the best.  We strive for organizational excellence by establishing high standards and meeting those standards by developing the best strategies, processes and people.
  • Passion, hard work and team work:  We’re passionate about what we do.  We bring enthusiasm and a sense of urgency to our work and recognize that working hard, as a team, is the foundation of success. We are motivated, committed and driven to realize our full potential as a company, as a team, and as individuals.



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Tower has its headquarters in the Equitable Building, a National Historic Landmark in New York’s Financial District.

Mission and values

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